We designed and produced a luxury influencer and media event coupled with an exclusive slumber party.
![freeman freeman](https://fgpg.com/wp-content/uploads/2019/02/White-Client_Logos__0004_freeman-320x160.png)
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At a private penthouse above Sunset Blvd., media and influencers struck a pose and found their “mask match.”
The moment FG|PG discovered the product line for Freeman Beauty’s PR Event in Los Angeles, we knew the exact direction to take the Social Media Influencer and Media Event.
As media and brand influencers entered the private penthouse location above Sunset Blvd. in West Hollywood, CA, they were greeted with custom photo-op product displays, estheticians to educate and help them find their “mask match,” a 40’ gliding balloon sculpture, brand-inspired floral arrangements, craft cocktails, and light bites.
![influencer-taking-instagram-photo-balcony-freeman-beauty-retail-popup influencer taking instagram photo balcony freeman beauty retail popup](https://fgpg.com/wp-content/uploads/2019/02/influencer-taking-instagram-photo-balcony-freeman-beauty-retail-popup-600x400.jpg)
![freeman-beauty-influencer-event-balloon-entrance freeman beauty influencer event balloon entrance](https://fgpg.com/wp-content/uploads/2019/02/freeman-beauty-influencer-event-balloon-entrance-600x400.jpg)
![freeman-hideaway-beauty-influencer-event-pop-up-sampling-experiential-fgpg-excited-girl-ipad freeman hideaway beauty influencer event popup sampling experiential fgpg excited girl ipad](https://fgpg.com/wp-content/uploads/2019/02/freeman-hideaway-beauty-influencer-event-pop-up-sampling-experiential-fgpg-excited-girl-ipad-600x400.jpg)
![custom-product-photo-wall-freeman-beauty-event-social-media-activation custom product photo wall freeman beauty event social media activation](https://fgpg.com/wp-content/uploads/2019/02/custom-product-photo-wall-freeman-beauty-event-social-media-activation-600x400.jpg)
Upon leaving The Freeman Hideaway, select influencers were invited to a luxury overnight experience a few blocks away at the SLS Beverly Hills. Each suite was decorated to complement The Freeman Hideaway and provide guests with a magical, hotel slumber party.